商務談判情景劇本

　　談判人員要關注與談判相關的任何情況，並提前進行調查研究，收集大量的資料資訊。有哪些?下面小編整理了，供你閱讀參考。

　　：情景英語對話

　　“託業TOEIC商務英語”是一個廣義範疇的術語,用於描述職場中各種型別的日常英語，被人們用於做工作英語業務。“商務英語為重點的英語語言技能，在一個日益全球化的商業環境實現必要的交流。”託業TOEIC商務英語因此被認為是必不可少的，廣泛應用於各種區域業務，例如航空、計算機等。隨著經濟的日益全球化,商務英語的重要性也在不斷增長。

　　Dialogue 1:

　　A: So, thank you for coming, everyone. It's really a pleasure to see you all here. First of all, may i suggest you take a look at the agenda i sent you? Would you like to make any comment on that?

　　B: Yes, i wonder if we can begin with shipment question first. We really need to come to an agreement on that before anything else.

　　A: That's true, but it's also a very difficult issue. That's the reason why i put it last. I thought it might be a good idea for us to start with the points we have in common. We'll move on to the shipment issue after that.

　　B: All right. That sounds reasonable.

　　A: Well, before we go any future, I would like to say strongly how i feel that it's in both our interest to reach an agreement today. The market is becoming even more competitive and our combied strength will give us some big advantages, not least in terms of the dealer network. Now, i think Richard would like to say a few words about that.

　　點睛註釋：

　　1. make comments on sth 對某事進行評論

　　Example: Would you make comments on our women's garments in current design?您對我們流行女裝款式有何評論 Oh look very nice! 哦，看起來很漂亮

　　2. have sth. in common: 有共同點

　　Example: The two firms have very little common in selling strategies. 這兩家公司在銷售策略上沒有什麼共同點。

　　3. in the interest of: 符合......的利益

　　Example: The stable and healthy business relations are in the interest of our sides. 穩定健康的貿易關係符合雙方的利益。

　　Dialogue 2

　　A: Hello, Mr Wang, nice to see you again. How are you?

　　B: Fine, thank you ,and you?

　　A: I'm fine, we just moved in our new house. Everything is in a great mess. It's a nightmare. But i'll appreciate not having to spend so much time commuting to my work every day.

　　B: Yes, it took me nearly one hour to get here today. Bus service in this area is not so good.

　　A: Well, will you like a cup of coffee?

　　B: Thank you, that would be nice.

　　A: Milk or sugar?

　　B: Black will do, thank you.

　　A: So, how's business in your section?

　　B: Not too bad. We have a lot of work to do as far as our contract George is concerned this time.

　　A: Then i think you can say a few words about that first.

　　點睛註釋

　　1. in a mess: 亂成一團

　　Example: Since 9 O' clock , Mr. Gill has been sorting out the shipping documents which are in a mess in the files.

　　從九點以來,吉爾小姐一直在整理資料夾裡亂成一團的海運單據.

　　2. commute: 乘通勤車上班

　　Example: I commute to work from Shenyang to Fushun on weekdays.週一到週五我從瀋陽到撫順乘通勤車上班.

　　bus commuter 乘通勤汽車上班的人 train commuter 乘通勤火車上班的人

　　3. as far as sb./sth. be concerned: 就什麼而言; 至於

　　Example: As far as i am concerned, i agree with Jack on this point.就我而言, 我同意傑克的觀點.

　　、As far as color is concerned, Tom prefers black. 就顏色而言, 湯姆更喜歡黑色.

　　Dialogue 3

　　A: Will you have a cup of coffee, Mr. Wang?

　　B: No. Don't bother, please.

　　A: Of course, i don't know Smith at all, but you've got to be on your guard against George. I told you about our negotiating with him in New York three years ago, didn't I?

　　B: I am sure you did. Can we focus on the final packing today, Mr. Brown? We mustn't get stuck in the price. They are going to knock us down. We have got some room to maneuver.

　　A: That's right, George is the head of Marketing Department.

　　B: What we must keep in mind is that we can make a concession if they push us on staff cut.

　　A: Oh we don't need to worry about that, Mr. Wang. We will just play it by ear.

　　點睛註釋

　　1. be on one's guard against sb./sth. 小心，防範

　　Example: We must be on our guard against pickpockets on a bus.在公交車上我們要小心扒手。

　　2. focus on sth. 集中精力於......之上

　　Example: We should focus our attention on the demands at the overseas market.我們應該集中注意一下海外市場的需求

　　3. knock sb. down 打倒，使屈服

　　Example: They are attempting to knock us down in terms of price.他們試圖讓我們在價格方面讓步。

　　4. keep/bear sth. in mind 記住，牢記英國都用remember

　　Example: Please keep in mind that you'll arrive punctually for the meeting tomorrow.請記住明天開會要準時。

　　Bear in mind that you can always rely on me.要記住你永遠可以依靠我。

　　：中瑞勞力士手錶商務談判

　　北京益時貿易有限公司勞力士鐘錶有限公司

　　總經理：總經理：

　　銷售部長：財務部長

　　採購部部長：銷售部部長：

　　技術總監：技術總監：

　　電話接待員：聯絡員：

　　Beijing YISHItrade limited company rolex watches and clocks Co., LTD

　　General manager general manager:

　　< xmlnamespace prefix ="st1" ns ="" />Saleminister: financial minister:

　　Purchasing minister sales department minister:

　　technical director: technical director:

　　中方總經理：歡迎來自瑞士勞力士鐘錶有限公司的各位談判代表來北京進行業務洽談，我是來自北京益時貿易有限公司的總經理張榮榮。首先，由我來介紹我方的談判代表，這位是我們公司的營銷總監夏鑫，這位是我們公司的採購部部長張爽，這位是我們公司的技術總監李瑞金

　　CM: welcome from Switzerland rolex watches and clocks Co., LTD of everyone negotiators to Beijing for business cooperation, my name is ZhangRongRong, I am the general manager of Beijingyishi trade limited company. First of all, let me introduce our negotiators, this is our Sale minister xiaxin. This is our purchase department minister zhangshuang; this is our technical director liruijin

　　瑞方總經理：非常高興來到美麗的北京。我是勞力士鐘錶有限公司

　　總經理生秋碩。下面由我來介紹我方談判代表。這位是我們公司的財務總監建益帥，這位是我們公司的銷售部部長章燕馨，這位是我們公司的技術總監嶽明珠

　　SM:I am Very glad to come to beautiful Beijing. I'm the General manager shengqiushuoof rolex watches limited company. Please allow me to introduce our negotiators, This is our company financial minister jianyishuai , this is our company's sales department minister zhangyanxin, this is our technical director yuemingzhu.

　　中方總經理：：貴方從瑞士遠道而來，你們那裡是海洋性氣候，夏季溼潤多雨，而我們北京夏季炎熱乾燥，不知貴方對兩個國家氣候的驟然變化是否適應?

　　CM: You came from far away and the summer of Switzerland is wet and rain, but we Beijing summer hot and dry, we don't know whether you will adapt to climate change suddenly?

　　瑞方總經理：貴地的氣候雖有點熱，但是在貴方的周到接待下，我方代表還比較適應。

　　SM: Your climate is a little hot, but in your thoughtful reception, our representatives are used to.

　　中方總經理：很高興聽到你這麼說。不知道貴方對我方安排的“長城之旅”還滿意嗎?

　　CM: We are glad to hear you say so. We don't know whether you are satisfacted with our arrangement of "the Great Wall tour"

　　瑞方總經理：滿意，非常滿意。北京是一個歷史悠久的城市，世界上著名的文化古都，中華人民共和國的首都，今日親眼看到她的風韻，終於一飽眼福

　　SM: We are very, very satisfied. Beijing is a city with a long history, the world famous cultural ancient capital, capital of the People's Republic of China, today we see her charm, and have a look at last.

　　中方總經理：謝謝貴方的讚美，這是我公司特別為貴公司準備的具有北京特色的小禮物，希望你們喜歡。相信我們的合作一定會圓滿成功。

　　CM: Thank you for your praise, this is a small gift with unique characteristics of Beijing that my company especially for you ,hope you like it, and We believe that the cooperation will be a complete success.

　　瑞方總經理：謝謝你們的禮物，期待與貴公司的合作。

　　SM: Thank you for the gifts, we are looking forward to the cooperation with your company.

　　中方總經理：好的，那麼我們開始談判吧!

　　CM: ok, let’s come to the point!

　　瑞方總經理：我公司的國際知名度和品牌影響力，貴方也一定有所瞭解，我公司的勞力士手錶在世界市場上一直都很受歡迎。考慮到中國強大的潛在消費市場，此次談判，我方希望能與貴方達成大批量的交易。下面請我們的銷售部部長給貴方介紹一下我們的合作產品。

　　SM: you must have some idea of our company's international reputation and brand influence , the rolex watches of our company in the world market has always been very popular. Considering China's powerful potential consumer market, we hope to reach large quantities of trade with you. Next, please our sales department minister to you about our cooperation products.

　　瑞方市場部部長嶽：很高興你們選擇勞力士!相信你們是明智的選擇。勞力士著重莊重，實用，不顯浮華。另外它的效能包括全自動、單歷、雙歷、防水、防塵等，做工精益求精，特別是錶盤、表把以及錶帶雕刻成的王冠更是其高品質的標誌。

　　You must have found that is was a wise choice to choose Rolex. It's performance including automatic, single calendar, double calendar, waterproof, dustproof, keep improving, especially the dial, work table and rolex watches strap, carved into crown is the symbol of high quality.

　　中方採購部部長李：是的，該名牌手錶在製造方面使用先進裝置、高質材料，達到了加工精細、高光潔度。很高興和貴公司合作。貴方能具體介紹一下這款表嗎?

　　Yes, this famous brand watch manufacturing use advanced equipment, high quality materials to processing fine, high finish. we are very glad to cooperate with you. could you be more specifice on the style of Rolex?

　　瑞方岳：沒問題。勞力士有金色全鋼錶帶，白色珍珠貝母錶盤，另外它擁有瑞士特製精準機械機芯、恆久耐用鑲鑽刻度顯示

　　ok ,Rolex White pearl had carried dial, Swiss precision machinery had special machine core, permanent and durable, Had set auger scale display

　　中方李：聽起來很不錯!但我想確定一下這款表是否是高精度全鋼拋光表扣處理，高硬度藍寶石水晶防眩表面，三針走時是否精準是否有3點位置日曆顯示功能。

　　Sounds good! I want be sure that if they had high precision steel polishing clasp processing and had high hardness sapphire crystal surface the glar .Besides, when walking three needles had provides Accurate 3 point had calendar displays

　　瑞方岳：這些方面貴方不用擔心。另外我們還擁有多方系列，各具特色。例如探險家型EXPLORER，附帶24小時紅色輔助針，以方便探險愛好者辨別日夜。勞力士金錶潛航者型SUBMARINER，防水深度超過300米。遊艇名士型YACHT　MASTER，配有可旋轉外圈，方便計算時差。遊艇名士型YACHT　MASTER，配有可旋轉外圈，方便計算時差。遊艇名士型YACHT　MASTER，配有可旋轉外圈，方便計算時差。宇宙計型COSMOGRAPH，為一款多功能手錶，能滿足工程、運動及商業等多種需要。

　　Do not worry about it , in addition, we have series of watches. For example, Rolex watch the silent hunter type SUBMARINER, waterproof deepness more than 300 meters. EXPLORER type EXPLORER, 24 hours with red needle to assist convenient adventurers distinguish night and day. The YACHT elites type YACHT MASTER, with inner can rotate, convenient calculation jet lag. Program type COSMOGRAPH universe, as a versatile watches, can satisfy engineering, sports and business DuoZhong need.

　　中方李：你們的種類確實挺豐富，我方很滿意!但現在據我們瞭解，格林尼治型GMT　MASTER，其可轉動外圈及24小時指標，不僅同時顯示兩個時區時間，更可將時針獨立移動至另一時區，而毋須移動分針及秒針。市場前景更廣闊。

　　The type of you really have a rich, we are satisfied! But as we know, Greenwich type GMT, was selled well noedays.

　　瑞方岳：英雄所見略同。我正想介紹這款了。好巧呀。

　　Yue: great minds think alike. I just want to introduce this payment. what a coincidence!!!!! the MASTER can rotate outer ring and 24 hours pointer, not only shows at the same time two time zones, the more time can be moved to another hour hand independent time zone, and shall not be obliged to mobile minute hand and a second hand.so it maybe has more reday market in the fucher

　　CP張: Goog!thanks for the introduce .we have seen your samples and we are totally interested in your products. So , we shall be obliged if you will give us your catalogs and price list

　　SS章: We ve specially made out a price-list which cover those items most popular on your market. Here you are.

　　CP張: Oh, its very considerate of you. If you ll excuse me, I ll go over your price-list right now.

　　SS章: Oh, Take your time,.

　　CP張: After going over your price-list and catalogues, we are interested inGMT　MASTER and YACHT　MASTER, but we found that your price are too high than those offered by other suppliers. It would be impossible for us to push any sales at such high prices.as far as we know the market price is on more than 10000 dollor

　　SS章: what?it must be the primary price. You must know that the cost of production has risen a great deal in recent years while our prices of Chinaware basically remain unchanged. To be frank, our commodities have always come up to our export standard and the packages are excellent designed and printed. So our products are moderately priced.

　　CP張:Im afraid I cant agree with you in this respect. I know that your products are attractive in design, but I wish to point out that your offers are higher than some of the quotations. Ive received from your competitors in other countries. So, your price is not competitive in this market.

　　SS章:As you may know, our roducts which is of high quality have found a good market in many countries. So you must take quality into consideration, too.

　　CP張:I agree with what you say, but the price difference should not be so big. If you want to get the order, youll have to lower the price. Thats reasonable, isnt it?

　　SS章:: Well, in order to help you develop business in this line, we may consider making some concessions in your price, but never to that extent.

　　CP張: If you are prepared to cut down your price by 8%, we might come to terms.

　　SS章:8%? Im afraid you are asking too much. Actually, we have never gave such lower price. For friendships sake, we may exceptionally consider reducing the price by 5%. This is the highest reduction we can afford.

　　CP張: You certainly have a way of talking me into it. But I wonder if when we place a larger order, youll farther reduce your prices. I want to order one container of 格林尼治型GMT　MASTER and 438 sets of YACHT elites type YACHT MASTER

　　SS章:I can assure you that our price is most favourable. We are sorry to say that we can bring our price down a still lower level.

　　中方李：那現在我們談談包裝吧。你知道的，在一定程度上包裝同產品一樣重要。Now, let us talk about packing it. Packing has a close bearing on sales.

　　嶽：是的，我非常同意。包裝有助於推銷產品。人們購買這種商品通常用來贈親友，所以精美高雅的設計至關重要。

　　Yes ,I agree with you .This kind of article is often bought as a gift, so exquisite and tasteful design is of prime importance. Packing will help push the sales. Good packaging can reflect the honour of rolex!!!!!

　　李：很高興在這個問題上我們達成共識。

　　Lee: I'm happy to be in this issue we reach a consensus.

　　嶽：那麼，這些產品的包裝您有什麼想法?

　　Yue: so, these the packing of the products you have any idea?

　　李：我們希望原裝盒子包裝。這樣具有正品保證

　　Lee: we hope that the original box packaging. So has the quality goods guarantee.

　　嶽：勞力士Rolex包裝附有蠔式、外包裝紙盒、內盒、小枕頭或者夾子、 COSC漆牌、防水標籤、證明書/COSC證書、說明書。

　　Rolex Rolex packing will oyster type, with the outer packing box, inside box, support, Rolex watches small pillow or clip, COSC paint brand, waterproof labels, certificate/COSC certificate，manual。

　　李：包裝必須很堅固，能承受野蠻裝卸。

　　LEE: The packing must be strong enough to withstand rough handing.

　　嶽：買方通常很注意包裝許多國外客戶已經認可了我們標準化的包裝

　　YUE: you can totally rest assured. we know buyers always pay great attention to packing. Our standardized packing has been approved by many foreign clients.

　　李：聽起來很好!但是為了促進銷售，我可以提出其他意見嗎?

　　Lee: sounds good!!!!! But in order to promote sales, I can put forward to other comments?

　　嶽：可以，請說!

　　Yue: yes, please say!!!!!

　　李：宇宙計型，格林尼治型能否根據他們特有的風格進行包裝設計，使其別緻且引人注目。

　　Lee: cosmic plan, can according to the type of Greenwich their own style of packaging design, make its unique and compelling.

　　嶽：這也是我方的一大特色。根據每款的特有效能我們都有獨具特色的包裝。 Yue: this is one of the features of our. According to each of the special performance we all have a unique characteristic of the packing.

　　李：想的這麼周到!很高興和你方合作,包裝能否防水、防震、防磁 Lee: think so considerate!!!!! we are very happy to cooperate with you. Packing can waterproof, shock, the magnetic? Life had water-proof, shock-resistant and anti-magnetic The proof-was placed, shoresistant- -the magnetic

　　嶽：那是必須的!

　　Yue: that is a must!

　　李：還有一件事情，因為藍色在我國很受歡迎，可以把這種顏色考慮進包裝中嗎?讓藍色作為基調可能有好處。

　　Lee: and one more thing, because blue in our country is very popular, can put the color, considering the package? Let the blue as fundamental key may be good.

　　嶽：哦，是嗎?我們會考慮。我會盡快的按貴方要求進行設計，保證給你們一個滿意的創新樣品。由您決定一個。

　　Yue: oh, really? We will consider. As soon as possible to meet your requirements for design, to guarantee you a satisfactory innovation samples. Do as your decided

　　李：哇!你們真是處處周到!祝我們合作愉快!

　　Lee: wow!!!!! You are thoughtful everywhere!!!!! I wish our cooperation happy!

　　嶽：謝謝!您真是過獎了。合作愉快!

　　Yue: thank you!!!! You flatter me immensely. The cooperation happy!

　　CP張:Come on, now that we’ve already made some concessions, I accept this

　　張榮: 好吧我們已經談妥了價格、質量和數量問題，現在讓我們來談談付款條件，如何

　　CM: Well, we have settled the question of price, quality and quantity. Now what about the terms of payment?

　　生: 我們只接受不可撤銷的憑裝船單據付款的信用證

　　SM: We only accept payment by irrevocable letter of credit payable against shipping documents.

　　張榮:你們能不能考慮例外，接受承兌交單或付款交單

　　CM:I see. Could you make an exception and accept D/A or D/P?

　　生秋碩: 我們堅持用信用證條款

　　SM: I’m afraid not. We insist on a letter of credit.

　　張榮: 坦率地說，信用證會增加我方進口貨物的成本，要在銀行開立信用正，我方必須付一筆押金，這樣一來，那一部分的資金就無法週轉，因此，會增加我方成本

　　CM: To tell you frankly, a letter of credit would increase the cost of our import. When I open a letter of credit with a bank, I have to pay a deposit. That’ll tie up our money and add to our cost.

　　生：你可以與開證行商量一下，看能否將押金減少到最低限度

　　SM: Please consult your bank and see if they will reduce the required deposit to a minimum.

　　張榮: 即使那樣，開立信用證還要付銀行手續費，假如你方能夠接受承兌交單或付款交單，這就幫了我方的大忙了。你就當作有信用證一樣，向我方開匯票，這對你來說區別不大，但對我方關係很大

　　CM: Still, there will be bank charges in connection with the credit. It would help us greatly if you would accept D/A or D/P. You can draw on us just as if there were a letter of credit. It makes no great difference to you, but it does to us.

　　生：你一定知道，不可撤銷的信用證給出口商增加了銀行的擔保，我們出口一向要求用信用證;反過來講，我們進口也要求採用信用證付款。

　　SM: Well, , you must be aware that an irrevocable letter of credit gives the exporter the additional protection of the banker’s guarantee. We always require L/C for our exports. And the other way round, we pay by L/C for our imports.

　　張榮: 都退讓一步吧，貨價的15%用信用證，其餘的用付款交單，你看怎樣

　　CM: To meet you half-way, what do you say to 50% by L/C and the balance by D/P?

　　生：好的，同意

　　SM: Well，you can say that again

　　張榮：接下來我們談一下運輸和保險吧!

　　CM: Lets come to the shipment and insurance, What do you think of our proposal?”

　　：好的，請講吧!

　　SM: Yes”，“Please go on”，

　　CS夏：I think you may know what we manage is Rolex watches. It requires waterproof and safety-transportation, especially during the long time of ocean shipping which will be full of lots of risks. All the above factors make it not work without excellent transportation technology.

　　SF建：I think so, we always had good cooperation with the shipping company---Danish company. There has been seldom damage in our usual foreign trade in the past. So in the transportation of products, you can totally rest assured.

　　CS夏: :i am very glad to hear that. Now let’s talk about the insurance.

　　We believe that your company can provide safe transportation.

　　我想貴方應該知道，我公司經營的是勞力士手錶，它的特性要求了運輸過程要是防水的，安全的。尤其是海運時間長，風險多，沒有過硬的運輸技術是不行的。我方長期與運輸業巨頭—馬士基公司有良好的業務關係，在我們以前的對外貿易中極少有產品損壞的事情發生。所以在運輸方面貴方可以完全放心我們相信貴方可以提供安全的運輸

　　SF建：In insurance we are VIP customers all the time in Ansheng insurance company—the second excellent insurance company in the world. We are enjoying a set of the favorable menus. It can save you a large sum of premium. So if we are responsible for the transportation and insurance business, I think it will be a mutual benefit particularly for you.

　　CS夏:We learn that you know a lot about the market in China. So we accept the term of the trade of CIF. But we’ll appreciate it if you can decrease 50 dollars each.

　　SF建：It seem that your requirement is too harsh. Our CIF offers are already very low. Nowadays the crude oil price increasingly rise in international market. The freight charges go up continuously too .What’s worse ,the unstability of Iraqi situation and constantly happening of terrorist incidents in recent years cause Arabian countries to the contagonistic mood of America European countries .We insure you all these risks .In view of these factors ,we can’t accept to the requirement to decrease 50dollars indeed .Since you are really sincere ,we could consider lowing20dollars.

　　CS夏:20 dollars ?i am afraid we can not accept it. anyway, please give same time to discuss it, we will tell you the result latterly.

　　買賣方討論。。。

　　CM張榮:After our discussion ,if you can’t decrease ,we require to insure F.P.A and clash and breakage instead of all risks.

　　SM:：well, to meet you on half way, We agree your requirement ,we’ll insure F. P. A. and clash and breakage and insurance and freight are5 0dollars in total.

　　張榮：既然我們已經就價格、包裝、付款條件、運輸和保險等達成一致意見，現在我們就開始簽訂合同吧。

　　CM: Now that we have reach an agreement about price, packing, terms of payment, shipment and insurance, etc. i propose we singe the contract immediately . What do you think of our proposal?”

　　碩好的，我同意。

　　SM: All right, let’s begin.

　　張榮：請仔細閱讀合同草案，並就合同各條款提出你的看法好嗎

　　CM: Would you please read the draft contract and make your comments about the terms?

　　生：就合同雙方要承擔的義務方面，我們沒有什么意見，我們確信合同會順利執行的

　　SM: We don't have any different opinions about the contractual obligations of both parties. We are sure the contract can be carried out smoothly.

　　：我們對合同各項條款全無異議，籤合同如何

　　CM: We have agreed on all terms in the contract. Shall we sign it now?

　　：我同意

　　SM:I couldn’t agree with you more.

　　張榮：現在我們達成一致，我相信我們的洽談是愉快而富有成效的

　　CM: Now we have reached an agreement. I believe our discussions have been fruitful and delighted.